Investigate thoroughly.  Make sure you get your story right.  If you want to do a good job, never leave a stone or any thing else unturned.

One of the first things I learned as a cub reporter with Lost Blogs was to investigate everything full circle, so you don’t miss anything.  And if you still can’t get to the bottom of what is going on … give it a good prodding and a few nips.

Now what exactly is this thing anyway?!  Ghrrr!